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General Information

How does the affiliate program work?
Our Affiliate Program allows you to place our links and banners on your website. These links and banners provide your users with the ability to book reservations with us and allow sales to be tracked from your website. Each time a user makes a Qualified Booking and stays via that online booking, we pay you!

Is there a cost to be an Affiliate?
No. Our Affiliate Program is free.

What am I responsible for as an Affiliate?
You are responsible for installing and updating links on your site through our Affiliate membership site. This website provides you with all the necessary tools and support you need. We handle all reservations, billing and customer service.

Does my web site qualify to become an Affiliate?
Most sites will qualify for the Affiliate Program. However, we do reserve the right to refuse membership to a site or revoke a site’s membership at any time.

Can a web site outside the United States be an Affiliate?
Yes. We invite applicants from around the world to take advantage of this program. However, users that book online must pay in USD. All commission payments to Affiliates will also be in USD.

Can I participate in other web sites’ affiliate programs?
Yes. Participation in the our Affiliate Program does not limit you from participating in other web sites’ Affiliate Programs.

Payments & Commissions

How does your commission structure work?
We pay a base rate of 5% commission on the net revenue generated from the hotel room rate excluding resort fees, taxes, and room charges. Commissions are only paid on those sales that result in a concluded stay at eligible Caesars Entertainment hotel properties.

Can I earn commissions on hotel packages?
Yes, we pay a base rate of 5% commission on the net revenue generated for the “hotel room rate” included in packages. We do not pay commissions on dining, spa, show, or other hotel amenities that might be included in each package. Commissions are only paid on those sales that result in a concluded stay at one of the resorts.

What is a Qualified Booking?
A qualified booking is any reservation that results in an actual stay by the guest at the hotel. We have in-house reporting that confirms if and when each hotel sale concludes.

How will I know if and when my sales are supposed to conclude?
Check your transaction reporting, the date in which every reservation is scheduled to conclude is included in the reporting. If you need assistance with locating this information, please contact us and we will help you locate it.

When do I get paid?
After we have verified that the hotel guest has stayed at the resort, your commission will be paid to you through the Impact Radius platform via batch processing. We do batch processing weekly and payouts are issued monthly.

Will I get paid commission for show ticket sales?
Yes, we also provide commissions on the sale of certain show tickets. You can earn commission on shows when a show/hotel package is purchased.

Promoting Caesars Entertainment

How do I get promotional asset and links?
Once you are accepted into the program, you will gain access to our membership area which contains an automatic tag generator with images, banners and text links.

Can I use images and content from your website?
Please use the content, images, banners and links provided to you from our affiliate membership site. Use of any other content on our site is strictly prohibited, unless prior written approval has been granted. If you see something specific on the site you would like to use, just contact us!

How long does the cookie last?
The Caesars Entertainment cookie has a duration of 24 hours. If someone clicks on your affiliate link and returns to make a reservation within 24 hours you will get credited for the sale.

Do you allow trademark bidding?
No, we do not allow trademark bidding. Once you’ve been accepted into the program, please make sure you read our search engine marketing policy prior to conducting any keyword bidding activities.

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